Fitness entrepreneur Sherif Alaa is building an empire from Egypt. We took a few minutes of his time to find out what his work is all about.
How would you describe your business?
I am a strength and conditioning coach, I work with athletes and the general population. I help people move well, explore the greatness of their bodies, and live a healthy lifestyle. And I have my own gym to spread my methodologies in training.
What were any early indications that you might go down this career route?
I am an ex professional soccer player, I played at top teams of Egypt and I always had a passion to train and to know more about the human body and how it can perform at its finest.
What was your career path to get to where you are?
I was a soccer player for about 10 years , then I started to learn more about coaching by reading books, attending seminars and applying what I learned. I started to work at my small gym in my house then moved to another big one.
What does a typical day look like for you?
I wake up early in the morning having my coffee and read a book for about 30-60 mins then go to workout for about 1-2 hours. Then I go back home to have my breakfast then rest and enjoy some time with my family. I again go to the gym to start working with my athletes, whether private training or group classes. Lastly, I go back home to eat one big meal and maybe enjoy some time with my family again before going to bed.
What are the biggest transformations you have seen in clients you have worked with?
I trained footballer Omar Marmoush for 4-5 consecutive years until he played in Manchester City, for example. I have helped lots of people reach their goals, whether losing fat, building muscles, or getting more flexible and mobile.
How would you see your business change or develop in the next few years?
My dream is to expand my brand and open another branch to make people aware of the importance of their health and how it can affect their lives. I will do this through my methodology and what I’ve learned and applied through my entire career.
Contact Sherif for more information: WhatApp +20 105 599 1915
Instagram @sherifalaa5 @marsbysa